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Guerlain’s Bullet #futuretrendpretiction


Not yet a trend but likely to be in the future. The Guerlain lipstick is customized for you.

Something that has likely not shown up yet on your social media feed caught my attention the other day when a friend showed me her lipstick. The tube was an unusual shape, almost looked like a large bullet. When I asked her about it she told me that it was by the company Guerlain and she customized the tube in the store. I knew I had to check it out more.

On the Guerlain website you can choose between 30 different shades and 15 different cases of the Rouge G De Guerlain, also known as “The Bullet”. All cases have a double mirror that allows for easy application anywhere. The lipstick itself is made up of plant-based polymers and silver microcrystals that create a luminous, long-lasting color. The lipstick will not dry out your lips thanks to the jojoba, a southwestern North American nut, and mango butt
er that nourish your lips throughout the day. The first of it’s kind, the customizable Rouge G De Guerlain is available online at Sephora and in any Guerlain store for only $32. Don’t be surprised if you start to see these customized lipsticks on your favorite beauty or fashion bloggers next post.

Peirre François Pascal Guerlain founded Guerlain in Paris 1828. His first prestigious perfume, Eau de Cologne Impériale, was created in 1853 for French emperor Napoleon IIII and his wife. This perfume made him His Majesty’s Official Perfumer as he went on to create perfume for Queen Victoria and Queen Elizabeth II. The company was kept in the family until 1994 when it was bought by LVMH Moët Hennessy Louis Vuitton. It’s most recent perfume was “Mon Guerlain” created in 2017. The brand also carries top of the line skin and hair care.


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